How to Get Invited to Large Marketing Conventions in 2022 in Justin Taylor

Marketing conventions are amazing opportunities to network, learn about new trends and showcase your experience and skills. Unfortunately, many large marketing events are either invite-only or are so popular that tickets sell out fast. In the latter case, the only way to get in the door is by receiving a plus-one from someone you know.

Thankfully, there are some fairly easy ways to get invited to large marketing conventions this year, but you will have to put in a little bit of work and maybe just a little bit of charm. Below are some tips:

Look for Events

The first step in getting that coveted invite is to look for events you want to attend, but how do you go about this? After all, there isn’t an easy and convenient place to look for this information – or is there?

Instead of aimlessly wandering the Internet in the hopes of finding an event you want to attend, look at the corporate events list of a company you already know and trust. A corporate events list will usually provide you with all of the events that the company will either be hosting or will be attending for the year.

Be Curious, Express Interest

If you know someone at the company, reach out to your contact and see what you can do to get an invite. If you don’t know anyone, you’re going to need to reach out without seeming like you’re just using the company for the event invite.

Demonstrate your curiosity and contact the company’s marketing department. Show the company that you’re interested in learning more about the brand and the industry. Express interest in the company and have some facts about the brand in your mind. Offer to job shadow for a day or a week to learn more about the company. You can also market yourself by talking about your history and experience. The goal is to form a networking contact at the company so that future event invites may be possible.

Don’t Randomly Contact People

What you should not do, however, is randomly contact people from a company on social media. Emailing someone through their publicly available work email is fine as long as you keep things professional, but do not contact someone through social media on their personal account to ask for an invite. This is bad manners, it’s unprofessional and it could get you blacklisted from future events that the company may host.

Author Resource:-

Justin Taylor is providing info about virtual events, webinars and b2b event marketing platforms. You can find his thoughts at event marketing blog.